THE EXPERIENCE EQUATION
#1 Amazon Best Seller!
The Experience Equation: The 4X Method™ is a game-changing book for leaders navigating growth and digital transformation. As businesses scale, silos often form, stifling innovation and customer focus.
This book is the silo-antidote and stands out as a single, powerful volume that delivers what would take four separate books to explore. It introduces a proven way to design your business by bridging the 4 key areas in your company (The 4X Method™) to create a unified, experience-driven growth engine.
Whether you are a seasoned executive or a rising star in the technology industry, The 4X Method™ empowers you to rethink your approach to business design.
Transform your organization into a cohesive entity where every employee is engaged, every customer is valued, and every experience is optimized for success.
THE EXPERIENCE EQUATION
#1 Amazon Best Seller!
The Experience Equation: The 4X Method™ is a game-changing book for leaders navigating growth and digital transformation. As businesses scale, silos often form, stifling innovation and customer focus.
This book is the silo-antidote and stands out as a single, powerful volume that delivers what would take four separate books to explore. It introduces a proven way to design your business by bridging the 4 key areas of your company (The 4X Method™) to create a unified, experience-driven growth engine.
Whether you are a seasoned executive or a rising star in your industry, The 4X Method™ empowers you to rethink your approach to business design. Transform your organization into a cohesive entity where every employee is engaged, every customer is valued, and every experience is optimized for success.
With expert insights and real-world case studies from Amanda Mitchell, Anusha Srijeyanathan, Christine Gillies, Jenna Pipchuk, Margaret Glover, Peter Hartl, Saurabh Jain and Susan Sly.
Get the Book, Unlock The 4X Academy
When you order The 4X Method™ Book, you don't just get a book - you unlock a 90-day Bronze Access pass to The 4X Academy, the digital companion space that helps you put the method into practice immediately.
Inside, you'll find private tools and resources created to support the ideas in the book, including:
• 4X current-state assessments
• Guides and worksheets to help you take action
• Audiobook (coming soon)
• Insights from leaders in customer, brand, product, and employee experience.
• And more resources on the way
Purchase the Book + Bronze Access Bundle Now
Already bought the book?
What Leaders are Saying About The 4X Method™
The 4X Method™ was super inspiring - clear, thoughtful, and full of great takeaways. Thanks so much for sharing your experience!
Sandra
Leader in Growth and Product Design
Full of insights on experience, collaboration, and business impact.
User-Centric Approach & Business Growth
• Get non-technical user feedback for unbiased insights.
• Understand business metrics to align UX with company goals.
• Data is key, improving UX can directly drive business success.
• UX isn’t just about aesthetics, it’s a growth engine for businesses.
Bhumi
Management Consultant | VP Customer Success
The 4X Method™ was inspiring! I really connected with your message on aligning UX with business and breaking down silos!
Yaroslava
UX Product Designer
Featuring Interviews and Case Studies with Industry Leaders
Amanda Mitchell
Senior Leader in Mining Operations
Anusha Srijeyanathan
Chief Customer Officer SaaS Company
Christine Gillies
Chief Product and Marketing Officer at Blackline Safety
Jenna Pipchuk
Chief Executive Officer
SaaS Company
Margaret Glover
Founder of Product Better
Peter Hartl
Executive Consultant & Business Designer
Saurabh Jain
Senior Principal Product Line Manager at HPE
Susan Sly
Founder / CEO The Pause Technologies Inc
WHAT IS THE 4X METHOD™
MEET THE 4X METHOD™ BOOK AUTHOR, CORY DAVISON
Author, The 4X Method™ | The Experience Equation
Cory Davison is the founder of 4Xperience and the creator of The 4X Method™, a framework that redefines how organizations approach customer experience to drive growth.
With a background in leading strategy and research in tech and SaaS, Cory gained firsthand insight into how silos hold companies back. This inspired her to develop The 4X Method™, a straightforward framework designed to align key experiences and deliver measurable results.
As an AI strategist and author of The Experience Equation: The 4X Method, Cory has over 25 years of experience partnering with industry leaders like Shopify, Benevity, and SMART Technologies to align teams and create a meaningful impact.
Want to connect with Cory for speaking events or workshops to elevate your teams?
Contact Cory on LinkedIn
How Aligned Is Your Business Really?
Take the free 4X Maturity Assessment to uncover where your organization stands across the four core experience pillars: Customer, Employee, Brand, and Product. In just a few minutes, you’ll get a clear snapshot of your business’s strengths—and the blind spots holding you back.
ABOUT 4XPERIENCE™
At 4Xperience™, we create long-term sustainable solutions. Solutions that are tangible, actionable, and designed to propel businesses forward.
We combine the ethos of human-centric design with our groundbreaking 4X Method™ to help businesses navigate their growth journey, making the transition smoother and more sustainable. We’re the behind-the-scenes magic trusted by many global brands, providing them with the roadmap they need to thrive.
Want to learn more about what 4Xperience™ has to offer?
Visit our website here.
MEET THE 4X METHOD™ BOOK AUTHOR, CORY DAVISON
Author, The 4X Method™ | The Experience Equation
Cory Davison is the founder of 4Xperience and the creator of The 4X Method™, a framework that redefines how organizations approach customer experience to drive growth.
With a background in leading strategy and research in tech and SaaS, Cory gained firsthand insight into how silos hold companies back. This inspired her to develop The 4X Method™, a straightforward framework designed to align key experiences and deliver measurable results.
As an AI strategist and author of The Experience Equation: The 4X Method, Cory has over 25 years of experience partnering with industry leaders like Shopify, Benevity, and SMART Technologies to align teams and create a meaningful impact.
Want to connect with Cory for speaking events or workshops to elevate your teams?
ABOUT 4XPERIENCE™
At 4Xperience™, we create long-term sustainable solutions. Solutions that are tangible, actionable, and designed to propel businesses forward.
We combine the ethos of human-centric design with our groundbreaking 4X Method™ to help businesses navigate their growth journey, making the transition smoother and more sustainable. We’re the behind-the-scenes magic trusted by many global brands, providing them with the roadmap they need to thrive.
Want to learn more about what 4Xperience™ has to offer?
Visit our website here.
Book Cory to Speak At Your Next Event
Whether you're looking to bring The 4X Method™ to your next speaking event, explore a workshop tailored for your team, schedule a strategic consultation, or discuss custom collaboration opportunities, this is your chance to connect directly with Cory Davison.
Book Cory to Speak At Your Next Event
Whether you're looking to bring The 4X Method™ to your next speaking event, explore a workshop tailored for your team, schedule a strategic consultation, or discuss custom collaboration opportunities, this is your chance to connect directly with Cory Davison.
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